Singer hit extra hard by boycott over extramarital affair
Showbiz industry observers say this is unusual in Vietnam. Media expert Nguyen Ngoc Long said: “This is the first time that a social boycott has affected a celebrity long after a scandal. VnExpress International.
He said there have been celebrities who have spoken out against criticism and been banned in the past, but these have not had a long-term impact.
When HCMC University of Food Technology revealed that singer Hein Ho would be one of the performers at the November 19th ceremony to welcome new students, many criticized the move, with some even saying they would not attend the event if Hein Ho performed.
“I’m disappointed with this event. They should have invited someone else instead of this singer,” Van Tye said on Facebook.
Another netizen, Duc Chien, commented, “I don’t think we should invite Hien Ho to a university event after the scandal. He can’t be a role model for the youth.”
Many voices joined the chorus: “We must boycott artists who do not have moral standards.” “It’s time for Vietnamese audiences to get tough on scandalous celebrities.” “I think the Hien Ho case can be used as a great example for people to start cleaning up the mess in the Vietnamese drama.” Etc
After the negative reaction from the students, the university decided to remove Hin Ho from the event.
On November 22, Pham Tai Sun, director of the university’s admissions and media department, said, “When the singer was announced as one of the hosts of the event, many students reacted unfavorably. We had to reconsider inviting the singer. And decided to remove him from the performance list.”
The scandal began when some photos of Hyun Ho with a married man were leaked online in March this year, sparking a backlash on social media.
The 60-year-old businessman told the media that he and the singer were just close friends, but netizens didn’t buy it. They found the hug to be “too intimate” and discovered that the photo was taken at a 5-star hotel in Hanoi. Many accused Hyun Ho of being the third person to ruin the marriage.
The 25-year-old singer stayed away from the show for a while. He also issued a public apology in April.
More often than not, Vietnamese artists who have been embroiled in scandals related to their private lives, charitable activities or controversial statements have waited for public anger and sentiment to cool down before resuming their public lives and continuing to attract audiences.
Meanwhile, other Asian countries with large entertainment industries, such as South Korea and China, have found it difficult to bounce back from scandals that have sparked public outrage and heavy sanctions from authorities.
Lu Tin Tu, former deputy minister of culture, sports and tourism, told the newspaper Thanh Nien newspaper “Licensing organizations should monitor artists closely and promptly address violations to clean up show business.”
However, there are also many people who are more understanding and forgiving of celebrities involved in scandals. They argue that everyone makes mistakes and should be given a chance to make amends.
One netizen, Thinh Nguyen, said: “I agree that celebrities should be punished for their misdeeds, but we should also give them a chance to redeem themselves and become better role models for the youth.”